Here at ProScout, we are passionate about boosting the success of your business through targeted lead generation. We currently offer telephone scouting, market scouting, collaborative event planning, and more to businesses in the Nashville, Knoxville and Chattanooga, TN areas. One of the most important variables in building a successful relationship with our clients is information. We take great pride in delivering quality lead generation for our clients, and we do this by gaining a solid understanding of the nature of our clients’ businesses as well as how they want to grow – this is the foundation of what we call building a dataset.
A well-built dataset, or a list of the companies or individuals you’d like to see yourself working with, is key to generating leads with a high conversion rate. The more specific the list, the more we have to work with. We want to know who you want to work with and how your company can best meet the needs of each name in your dataset.
Here are three things you can do to build or strengthen your dataset.
Narrow Down Your Desired Business Leads
Strong business and marketing leads come from knowing who you want to work with and why. The more information you can give us about the specific companies you want to work with, the more successful we can be at generating the leads you need to grow. Build a strong dataset by being specific about the nature of each industry you’d like to target, and ensure you know what you’re looking for in each business relationship.
Gather Specific Contact Information for Each Desired Business Lead
Part of building a strong dataset involves gathering specific contact information for each company on your list. You should know exactly who you need to call, what the nature of their position is, and how your company can benefit their business. The more information you have about your contact, the easier it will be to match your services with their needs. Include items like industry verticals, the name and title of your contact, their phone and email information, and any other data you think may be helpful for our lead generation marketing team.
Create a Strong Value Proposition
Here at ProScout, we want to use your dataset and business information to become experts at selling you to potential leads. To do this, we need to understand the products or services you can offer each lead; the more details we have, the better. Once we understand what you can do, we need to know why each contact on your dataset needs what you have to offer. This way, we have the hook or value proposition we need to turn contacts into strong leads.
Contact ProScout
Don’t just dream of creating new opportunities for your business – take the first step to making it happen by contacting ProScout. Our goal is to take your dataset and use our lead generation services in the Knoxville, TN and Nashville, TN area to create strong, new opportunities for your company. Our passion is to use our skills of connection and marketing to help you reach and exceed your goals. To find out more about how to get leads by working with ProScout, contact us by phone at (423) 567-5467 or by email at chris@proscoutleadgeneration.com.
